Spring Campaign (each school vacation had another theme).

COURTESY CAMPAIGN

A series of illustrations for Belgian Rails hanging in trains and trainstations, to motivate and thank people for doing the right thing.

CREDITS:
• Client: NMBS (Belgian Rails)
• Agency: FamousGrey
• Production: Partly Fiction
• Art Direction & Design: Kristof Luyckx
• 3D production: Xiola (Shana Vandercruysse, Jan Snoekx, Vincent Jorissen)


"Thanks Thierry. And everyone who keeps the train platforms smokefree."

"Thanks Thierry. And everyone who keeps the train platforms smokefree."

"Thanks Rafaël. And everyone who doesn't leave their luggage in the aisle."

"Thanks Rafaël. And everyone who doesn't leave their luggage in the aisle."

"Welcome Michael. And everyone riding with us."

"Welcome Michael. And everyone riding with us."

"Thanks Yvo & Raoul. And everyone who doesn't put his music too loud."

"Thanks Yvo & Raoul. And everyone who doesn't put his music too loud."

"Thanks Lore. And everyone who gives up their place to those who need it."

"Thanks Lore. And everyone who gives up their place to those who need it."

Thanks Tina. And everyone who aims his garbage in the bin."

Thanks Tina. And everyone who aims his garbage in the bin."

"Thanks Karen. And everyone who   lets the others get out first.

"Thanks Karen. And everyone who lets the others get out first.

 

2D designs, before tranSformED inTO 3D:

1-Michael_Sticker_2D.jpg
3-Karen_Sticker_2D.jpg
5-Rafael_Sticker_2D.jpg
2-YvoRaoul_Sticker_2D.jpg
4-Lore_Sticker_2D.jpg
6-Tina_Sticker_2D.jpg
7-Thierry_Poster_2D_lores.jpg
 

OLDER 2D DESIGNS:

2dcharacters_oldversions01.jpg
conducteurs_4styles.jpg